Sales enablement is a hot topic for a lot of companies these days. Increasing sales productivity, putting sales reps in the best position to succeed – it all sounds great! But how does it work? Where do you start? What does it all mean?
This book from Wiley provides everything you need to get started with sales enablement. Inside, you'll learn:
What is sales enablement?
Tips for developing your strategy
The critical role content plays in the selling process
Ideas for better training, buyer engagement and coaching
10 features to look for in a sales enablement solution
...and a lot more!
Download your free copy of Sales Enablement for Dummies today.